Bissell

Overview:

As part of MRM's pitchwork, I collaborated on a pitch for Bissell to revamp its online presence and product experience.

Challenges:

Updating an established brand's digital presence while maintaining its core identity.

Process & Solutions:

Ingested strategy and workshop analytics, created an option for Bissel's website, and optimized the user journey for better product discovery and increased engagement.

Project Details

Year

Role

Agency / Client

2022

Sr. Art Director

MRM